Monday, March 17, 2008

Who is to blame?

According to a survey reported in this article, many parents "know little or nothing about a ratings system designed to tell them whether video games are age-appropriate for their children."

Then the writer asks, "So, who's to blame for the lack of ratings awareness reported in the survey?"  And later suggests retailers need to do more to help parents.

What do parents want? Each game has a clear label...there are actually 6 ratings (even more than movie ratings), and I'm not sure how you could be any clearer, for example:

TEEN
Titles rated T (Teen) have content that may be suitable for ages 13 and older. Titles in this category may contain violence, suggestive themes, crude humor, minimal blood, simulated gambling, and/or infrequent use of strong language.

Would you like a retailer to hold your and your kid's hand as you walk through the game aisle and read the labels to you? Would you like the retailer to give you a summary of each and every game on the shelf?  Is it that hard to figure out that something like "MANHUNT" or "Grand Theft Auto" are more violent than "SimBunnyRabbits" or "TommyTheTeachingTrainTeachesTinyTots!"

Or are you just letting your kids buy whatever they want and not taking two seconds to read the stupid box?


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